510-455-3960

Privacy Policy

Effective Date: December 27, 2025
Business Name: Exotic Pet ER (“Exotic Pet ER,” “we,” “us,” “our”)
Website: exoticpeter.com

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, contact us, or use our services (collectively, the “Services”).

1) Information we collect

A. Information you provide to us

When you use our forms, call/text/email us, or request an appointment, you may provide:

Contact information: name, phone number, email address

Location information: city, general location, or meeting location for mobile services

Pet information: species, age, symptoms/concerns, medical history you choose to share, medications, prior veterinary records (if provided)

Scheduling details: preferred times, availability notes

Payment information (if applicable): if you pay online, payment details are processed by third-party payment providers (we typically receive confirmation and limited transaction details, not full card numbers)

Other communications: messages, photos/videos you send for context

B. Information collected automatically

When you visit our website, we (and service providers) may collect:

Device and browser info: IP address, device type, browser type, operating system

Usage data: pages viewed, time on site, clicks, referring/exit pages

Approximate location: based on IP (not precise GPS)

Cookies and similar technologies: for site functionality, analytics, and (if enabled) advertising

C. Information from third parties

We may receive information from:

Scheduling/CRM tools (e.g., appointment requests and contact history)

Payment processors (confirmation of payment and limited transaction details)

Review platforms (if you leave a public review)

Referring veterinarians/rescues (records or case details with appropriate permissions)

2) How we use your information

We use information to:

Respond to inquiries and provide customer support

Schedule, confirm, and coordinate appointments and mobile service logistics

Provide general triage guidance and communication related to your request (not a diagnosis without an exam)

Send service-related messages (appointment reminders, availability updates, receipts)

Improve our website, services, and user experience

Prevent fraud, spam, or misuse

Comply with legal obligations and enforce our Terms of Service

Marketing (optional): With your consent where required, we may send updates or promotions. You can opt out at any time (see “Your choices” below).

3) How we share your information

We do not sell your personal information in the ordinary sense of the word. We may share information in the following situations:

A. Service providers

We may share information with trusted vendors that help us operate, such as:

Website hosting and analytics providers

CRM/scheduling software

Email/SMS communication tools

Payment processors (if applicable)
These providers are permitted to use information only to perform services for us.

B. Veterinary coordination (with permission when required)

With your permission (or as otherwise permitted by law), we may share relevant information with:

Your primary veterinarian

Referral hospitals/specialists

Rescues/referring clinics involved in your pet’s care

C. Legal and safety reasons

We may disclose information if we believe it is necessary to:

Comply with law, regulation, subpoena, or court order

Protect the safety, rights, or property of you, others, or Exotic Pet ER

Investigate fraud, security, or technical issues

D. Business transfers

If we undergo a business transaction (e.g., sale, merger, reorganization), information may be transferred as part of that process.

4) Cookies, analytics, and advertising

Cookies are small files stored on your device. We use cookies to:

Keep the site working properly

Understand website performance

Remember preferences

You can control cookies through your browser settings. Some features may not work if cookies are disabled.

Analytics

We may use tools like Google Analytics (or similar) to understand traffic and improve the site. These tools may collect device/usage data and use cookies.

Advertising / tracking pixels (if enabled)

If we run ads, we may use pixels (e.g., Meta/Facebook, Google) to measure performance. These tools may track visits and actions on our site. Where required, we will present cookie choices/consent.

5) Text messages, phone calls, and email

If you provide your phone number or email, you consent to receive messages related to:

Scheduling and appointment coordination

Service updates and follow-ups

Billing/receipts and administrative communication

SMS: Message/data rates may apply. You can opt out of non-essential texts by replying STOP or contacting us. Opting out may limit our ability to coordinate time-sensitive care efficiently.

6) Photos/videos and testimonials

If you send photos/videos of your pet:

We use them to understand the concern and communicate with you.

We will not use them for marketing without your permission (unless you explicitly authorize it).

If you submit a testimonial/review directly to us, we may request permission before posting it publicly with your name/initials.

7) Data retention

We keep personal information only as long as reasonably necessary for:

Scheduling and service coordination

Business records, accounting, and legal obligations

Resolving disputes and enforcing agreements

Retention periods vary depending on the type of information and context.

8) Security

We take reasonable measures to protect your information. However, no method of transmission or storage is 100% secure. Please avoid sending highly sensitive information through unsecured channels.

9) Your choices and rights

A. Access, correction, and deletion

You may request access to, correction of, or deletion of personal information we hold about you, subject to legal and operational limits.

B. Marketing opt-out

You can opt out of marketing emails by using the unsubscribe link (if present) or contacting us. You can opt out of non-essential SMS by replying STOP.

C. California privacy rights (CCPA/CPRA notice)

If you are a California resident, you may have rights to:

Know what personal information we collect and how we use it

Request deletion of personal information (with exceptions)

Correct inaccurate personal information

Opt out of “sale” or “sharing” of personal information for cross-context behavioral advertising (if applicable)

Not be discriminated against for exercising your rights

How to exercise rights: Contact us using the information in Section 12. We may verify your request by confirming details we already have on file.

Do Not Sell or Share: We do not sell personal information for money. If we use advertising pixels that could be considered “sharing” under California law, you may opt out by [link to cookie preferences] or by contacting us.

10) Children’s privacy

Our Services are not intended for children under 13, and we do not knowingly collect personal information from children. If you believe a child has provided personal information, contact us and we will take appropriate steps.

11) Third-party links

Our website may link to third-party websites (maps, review platforms, referral resources). We are not responsible for their privacy practices. Please review their policies.

12) Contact us

If you have questions or requests about this Privacy Policy, contact:

Exotic Pet ER
Email: [email protected]
Phone: 510-455-3960
Mailing address: 1250A Fairmont Dr. #610, San Leandro, CA 94578

13) Updates to this policy

We may update this Privacy Policy from time to time. Changes are effective when posted. The “Effective Date” above will reflect the latest version.